Strategic thinking: The key to professional and sustainable leadership

What it’s all about

Strategic thinking is a skill that goes far beyond day-to-day decision-making. It is the ability to define long-term goals and develop a path to achieve those goals by considering current trends, future challenges and potential opportunities. In management, strategic thinking means that leaders are able to anticipate the future of their organisation, develop plans and shape those plans to be flexible enough to respond to changes in the environment. Unfortunately, many leaders lack this essential skill, which can have significant detrimental effects on their teams and their area of responsibility.

What a lack does

1️⃣ Strategic thinking requires a holistic view. It’s about looking beyond the immediate problems and challenges and seeing the bigger picture. Managers who are unable to think strategically tend to focus on short-term goals and solutions. This develops into reactive rather than proactive leadership, where decisions are made to solve immediate problems without considering the long-term implications. Such behaviour creates a team and company culture that focuses on short-term success rather than sustainable growth.

2️⃣ One of the main disadvantages that arise when leaders fail to think strategically is the lack of vision. Without a clear vision, the team lacks a common direction. Employees do not know what they should be working towards and a sense of disorientation arises. This results in frustration and a lack of motivation as employees feel that their work has no long-term purpose or value. A lack of vision and strategic direction also results in ineffective utilisation of resources, as they are usually not aligned with the most important priorities.

3️⃣ Another problem is the lack of preparation for future challenges. Leaders who do not think strategically fail to anticipate potential risks and opportunities. This means that the team or company has to react unprepared to changes in the industry, economic fluctuations or new competitors. Such a lack of preparation creates a defensive position instead of actively seeking opportunities to develop and grow. As a result, innovative opportunities are missed as the company is unable to recognise and react to trends at an early stage.

4️⃣ Furthermore, the lack of strategic thinking leads to inconsistent decision-making. Decisions are often made ad hoc, based on current urgencies, without a coherent strategy guiding these decisions. This leads to contradictory actions and an incoherent team or company strategy. Employees become confused, resulting in a lack of coherence and co-operation within the team. Efficiency suffers as employees work on projects and initiatives that are not aligned or even lead in different directions.

5️⃣ Another serious problem is the lack of innovation. Strategic thinking is the basis of a culture of innovation as it recognises the need to continuously develop and adapt. Leaders who think strategically encourage their teams to be creative and develop new ideas. However, without strategic thinking, leaders tend to stick to the status quo and avoid change. The consequences are stagnation and an inability to adapt to changing market conditions or capitalise on new growth opportunities.

6️⃣ A lack of strategic thinking can also have a negative impact on employee development, as it involves planning the future needs of the team or organisation and developing employees to meet those needs. Managers who do not think strategically often fail to invest in the training and development of their employees. As a result, there is a shortage of qualified talent that is needed when a company grows or new challenges arise. In the long term, this will also indirectly affect competitiveness, as the necessary skills and knowledge to be successful will be lacking.

7️⃣ Finally, the lack of strategic thinking can directly affect the overall competitiveness of the organisation. In a fast-paced and ever-changing business world, it is crucial that leaders think and act strategically in order to remain competitive. If this does not happen, it is impossible to develop effective positioning or sustainable competitive strategies. This means loss of market share, dissatisfied customers and ultimately a limitation on success.

Conclusion

Overall, strategic thinking is a critical skill for leaders to ensure long-term success and sustainable growth. The lack of this skill can have a significant negative impact on a leader’s teams and area of responsibility, including lack of vision, inadequate preparation for future challenges, inconsistent decision-making, lack of innovation, insufficient employee development and impaired competitiveness. It is therefore imperative that leaders continuously work to develop and improve their strategic thinking skills in order to successfully lead their organisations into the future.

Reflect. Analyze. Advance.
Reflect. Analyze. Advance.

Further reading

  • Olson, A. K., & Simerson, B. K. (2015). Leading with Strategic Thinking: Four Ways Effective Leaders Gain Insight, Drive Change, and Get Results. Wiley
  • Goldman, E. F., & Scott, A. R. (2016). Competency models for assessing strategic thinking. Journal of Strategy and Management, 9(3), 258-280. Emerald Publishing
  • Sloan, J. (2020). Learning to Think Strategically (4th ed.). Routledge
  • Dixit, A. K., & Nalebuff, B. J. (2015). The Art of Strategy: A Game Theorist’s Guide to Success in Business and Life. W. W. Norton & Company
  • Rumelt, R. (2017). Good Strategy/Bad Strategy: The Difference and Why it Matters. Profile Books
  • Lafley, A. G., & Martin, R. L. (2013). Playing to Win: How Strategy Really Works. Harvard Business Review Press
  • McKeown, M. (2020). The Strategy Book: How to Think and Act Strategically to Deliver Outstanding Results (3rd ed.). FT Publishing International
  • Bryar, C., & Carr, B. (2021). Working Backwards: Insights, Stories, and Secrets from Inside Amazon. St. Martin’s Press
  • Bungay, S. (2011). The Art of Action: How Leaders Close the Gaps between Plans, Actions and Results. Nicholas Brealey Publishing
  • Montgomery, C. A. (2012). The Strategist: Be the Leader Your Business Needs. HarperBusiness

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